ppv

Sportsnet PPV is a Canadian pay-per-view (PPV) service owned by Rogers Communications. It is the PPV service used by Rogers Cable, Cogeco Cable and Source Cable for offering out-of-market sports packages and occasionally other special events. Since October 1, 2014, Rogers and Source (potentially among others) have also used Sportsnet PPV as their main general-interest pay-per-view provider, replacing Viewers Choice which shut down the previous evening. The service is co-branded with Rogers' sports channel Sportsnet.
The "Sportsnet PPV" name (which stems from Rogers' Sportsnet channels) was not originally used on-air, as individual packages and programs were marketed directly by participating service providers. Following its expansion to general-interest programming, the service launched a barker channel which promotes special events under the Sportsnet PPV brand, as well as ãdül† programming under the Adult4U brand. Unlike Viewers Choice and most other pay-per-view services in Canada, the service does not carry mass-market movies, though its barker channel shows previews of movies which are promoted as being available through individual cable companies' video on demand services.

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