Marketing is the process of exploring, creating, and delivering value to meet the needs of a target market in terms of goods and services; potentially including selection of a target audience; selection of certain attributes or themes to emphasize in advertising; operation of advertising campaigns; attendance at trade shows and public events; design of products and packaging attractive to buyers; defining the terms of sale, such as price, discounts, warranty, and return policy; product placement in media or with people believed to influence the buying habits of others; agreements with retailers, wholesale distributors, or resellers; and attempts to create awareness of, loyalty to, and positive feelings about a brand. Marketing is typically done by the seller, typically a retailer or manufacturer. Sometimes tasks are contracted to a dedicated marketing firm or advertising agency. More rarely, a trade association or government agency (such as the Agricultural Marketing Service) advertises on behalf of an entire industry or locality, often a specific type of food (e.g. Got Milk?), food from a specific area, or a city or region as a tourism destination.
It is one of the primary components of business management and commerce. Marketers can direct their product to other businesses (B2B marketing) or directly to consumers (B2C marketing). Regardless of who is being marketed to, several factors apply, including the perspective the marketers will use. Known as market orientations, they determine how marketers approach the planning stage of marketing.The marketing mix, which outlines the specifics of the product and how it will be sold, is affected by the environment surrounding the product, the results of marketing research and market research, and the characteristics of the product's target market. Once these factors are determined, marketers must then decide what methods of promoting the product, including use of coupons and other price inducements.The term marketing, what is commonly known as attracting customers, incorporates knowledge gained by studying the management of exchange relationships and is the business process of identifying, anticipating and satisfying customers' needs and wants.

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    Help Email marketing

    Guys ubra ba mailer sa email marketing?
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    Help Calling All Digital Marketing Folks

    Hi mga lodicakes, baka meron po kayo tools/website free/paid na maiisuggest or useful na gamitin para sa mga magstastart palang sa marketing field? Book titles/courses/resources para mas maenhanc3 ang kaalaman sa digital marketing. Pashare na din mga lods kng paano kayo naging successful as...
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    Marketing Text Books (PDF)

    Marketing Insights from A to Z: 80 Concerns Every Manager Needs to Know Philip Kotler View PDF here. Marketing Management Kevin Lane Keller, Philip Kotler View PDF here. Principles of Marketing Philip T. Kotler, Gary Armstrong View PDF here. Digital Marketing Strategy: An Integrated...
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    Dan Lok Free Videos

    What is Dan On Demand™? Dan On Demand™ is a virtual training program where every month you receive Mr. Lok’s best lessons in the form of LIVE online events. From time to time he features guest speakers to give you the most rounded and fun approach to learning. How much does it cost? An annual...
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    Help marketing case study

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    Closed Facebook marketing

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    About me

    Thank you all for welcoming me here. For sure I can contribute a little bit of my knowledge for everyone. I'm not that technical but can understand a few words and can easily catch up in most topics. I want to help in knowledge about internet entrepreneurship like marketing online and some good...